One music video that I have researched is 'You belong with me' by Taylor Swift. This music video is useful to research as it relates to the music video we want to create with a lead female artist. The music video doesn't take place in real life as it is an idealised version of the 'American dream', for example seeing the good looking person in the opposite window is seen as a perfect love story/dream. This implies that the video has a Cinderella type theme and is quintessential.
In the video Taylor Swift is portrayed as a very innocent young girl who has a nice nature and wins to boy. However, her public persona is that she dates lots of men and writes songs about them. Also, in the video Taylor Swift dresses quite geeky in the video as she is wearing large 'nerdy' glasses. This is not necessarily what everyone wears, nevertheless she is wearing comfortable pajams which shows Taylor Swift is being portrayed as a trypical teemage girl. In the Video both Taylor Swift and the male charatcer hold up notes saying "I love you", these thing would not necessarily be done in real life which again emphasises the idea of the idealised version of the 'American Dream'.
The reason Taylor Swift portrays herself as an innocent and kind hearted young female is that it shows her to be a good role model for young girls as she is not exsposing her body in the video which means parents are more likely to buy her album for their young daughters rather than a Miley Cyrus Album as she exposes her body. In the music video nearly all characters are stereotypical as the attractive cheerleader (played as Taylor Swift) is portrayed as a spiteful person and the innocent geeky girl ends up getting the boy in the end. Also, the male charcter is stereotypical as he plays football and falls for the geeky girl at the end of the music video.
When considering the editing there is a lot of slow motions effects to emphasie the representations of certain characters. For example there is a slo mo of the Dark haired cheerleader when the boy goes to hug her in the car as she flicks her hair looking at the geeky girl. This represents the cheerleader as stuck up and emphasises her stereotypical charcter even further. Another aspect which again emphasies the idea of the 'American Dream' is the setting as it is a typical American setting with the prom and the nice cars.
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